Work Experience & Skills

My Skills

A Game Writer and Narrative Designer with a strong foundation in copywriting and brand messaging, with over 12 years of marketing and communications experience. I specialise in storytelling, character and environment design through narrative design. My background spans smaller charities, start-ups, tech companies, marketing agencies, professional art & design roles, game jams, and indie projects, where I’ve honed my ability to create engaging verbiage that brings IPs to life across mobile, PC, and console platforms. 

Pop me an email at katy@geminidesigns.org.

    • Worldbuilding documentation and lore production and management

    • Character packets and barks

    • In-depth art briefs

    • Cinematic/Dialogue Scripting

    • Mission design and inventory systems

    • Familiarity with working from game design documentation

    • Narrative implementation with Godot, Twine, Miro etc.

    • Working with programmers, animators, and modellers in game jams and team projects

    • Adapting to brand/IP guidelines while maintaining creative originality

    • Clear communication and documentation for cross-disciplinary teams

    • App store writing, assets, logos, icons, and promotional visuals.

    • Familiarity with Godot and 3D modelling fundamentals

    • UI/UX design understanding for in-game interfaces

    • Marketing Asset Creation

    • Customer journey mapping

    • Market research & positioning

    • Multi-channel strategy

    • Audience engagement

    • Character, environment, and prop design for mobile and indie games

    • Visual storytelling and mood exploration using colour, atmosphere, and composition

    • Clip Studio Paint, Photoshop, Illustrator for digital painting and sketching

    • Developing 2D assets for integration into 3D pipelines

With over 13 years in marketing copywriting, I am leaping over to the Games industry with plenty of transferable skills that bring value to small teams.

Trained in concept art, illustration and 3D at CGSpectrum, with hands-on experience in 2D/3D workflows, I thrive in collaborative production environments and bring a passion for mobile games, creativity, and consistency to every project.

My experience means I understand deeply how design connects to marketing goals, how it resonates with users, and how it fits into 2D/3D workflows and beyond. That mix makes my work efficient, impactful, and clear.

Education & Training

3D Modelling, CGSpectrum (Jul 2025 - Sep 2025)
Concept Art & Illustration Specialization Industry Diploma, CGSpectrum (2023-Present)
Professional Interior Design Diploma, British College of Interior Design (2021)
Level 6 Diploma in Professional Marketing, Chartered Institute of Marketing (2018-2019)
MSc Disaster Management, Coventry University (2013-2015)
BSc Anthropology with Geography, Oxford Brookes University (2010-2013)

Experience

3D Environment Artist
VibeXP, Jul 2025 - Sep 2025

  • For this project, I created a low-poly exterior and interior of an MTA bus in Blender, textured it in Substance Painter, and implemented it in Unity.

  • The player needed to move through the bus, have space to pick up resources, and have room to hide at the back of the bus from an enemy.

Freelance Concept Artist/ Narrative Designer
Gemini Designs, May 2025 - Present

  • Concept artist and creative lead for Foggy Drive, with Chris Cross (Creative Director of Space Marines, Medal of Honor, Silent Hill Ascension).
    - Narrative advice - I changed the monsters from simple beasts which represent the character’s emotions to more complex neutral parties to show the character’s arc through the stages of grief. This change was pivotal to the story.
    - Monster designs reflecting shifting emotional states
    - Character designs
    - Storyboards for key vignettes
    - Initial level designs
    - Environmental design 3D block outs and interior perspectives

  • Working on a variety of commissions for character and creature designs for games, game jams, RPGs and more; Deep Dark, On the Line, Casa Del Cactus.

Marketing Designer

CPS (Microsoft IT consultancy), Feb 2024 - May 2025 (1 year 4 months)

  • Guided the marketing team through a rebrand in design, messaging and tone.

  • Remade the website from scratch; writing, structure, wireframes, navigating complex restrictions, multiple iterations and many stakeholders.

  • Created presentation, documentation, social media and email templates.

  • Designed merchandise, a variety of banners and lightboxes for major events.

Marketing Specialist

TenAV (AV technology consultancy), Jul 2023 - Feb 2024 (9 months)

  • Developed immersive illustrations and digital branding, increasing engagement across platforms.

  • Stabilised and improved client list within one month during a major industry downturn.

  • Overhauled brand with online interactive illustrations and immersive digital design alongside stronger messaging.

  • Increased organic social traffic by 80% and organic search traffic by 44%.

Marketing Operations Manager

Velocity Partners (B2B tech marketing and design agency), Jul 2022 - Jul 2023 (1 year)

  • Led best practices in email marketing design (incl. A/B testing), UX, marketing automation and SEO.

  • Wrote email campaigns and proposal documents for multiple large B2B tech clients.

  • Developed process documentation and creative templates in InDesign.

Marketing Leader 

Halcyon London International School, Feb 2017 - Jul 2021 (4 years 5 months) 

  • Developed a successful internal app with the IT team, leading UI/UX design (Adobe/Figma).

  • Led a full rebrand with a UX-focused, consumer-researched website redesign - 38%^ conversions.

  • Designed merchandise, flyers, digital campaigns, and event branding and management.

  • Spearheaded HubSpot CRM adoption, streamlining automation and reporting.

Volunteer Projects

Co-Director/ Narrative & Art Lead
Canary Box Studios, Apr 2026 - Present

  • Developed lore packages, dialogue, character descriptions and voice for a unique space opera IP where you play as an alien refugee in a human society 600 years in the future.

  • Currently developing the art and design for a demo level experience (3D first-person point-and-click narrative).

Environmental Concept Artist & Narrative Designer
Ethereal Studios, Oct 2025 - Sept 2026

  • Writing the narrative and fully integrating it into the environment concept art for a 3D, third-person narrative-forward explorer puzzle game (rev share).

  • Leading the narrative team within a 40-person studio for Gift of the Gods.

Creative Director and Environmental Concept Artist - Celestial – Branding & Storytelling
(Personal Project, Featured on The Rookies), Mar 2025- Jun 2025

  • Developed a narrative-driven game brand concept with a group of 8 programmers, animators, modellers, artists and game designers

  • Led narrative and art direction, crafting visual storytelling elements to enhance the project's emotional depth

  • Demonstrated leadership skills, creative problem-solving, and brand strategy

Digital Strategy Specialist/ Trustee

Southern Thailand Elephant Foundation (STEF), Jun 2022 - Current

  • Led a complete rebrand, focusing on more focused messaging and modern design

  • Developed templates and digital marketing assets, fostering accessibility and engagement

Community Building Lead

The Climate App, Jan 2022- Mar 2023 (1 year 3 months)

  • Managed a team of 15 volunteers for digital marketing campaigns

  • Designed social media assets, branding materials, fundraising pitches and annual reports

  • Supported an equity fundraising campaign, raising £110k